New Bowler 100th Edition Defender 90 Is a Bespoke Overlander That Costs a Lot of Money

To certain off-roading enthusiasts, the new-gen Land Rover Defender doesn’t exist. And it is them who are being targeted by Bowler, among other companies, with all sorts of overlanding conversions based on the previous iterations of the iconic off-roader.

The latest is called the 100th Edition, and it is a celebratory model that salutes Bowler’s 100th build of the Defender 90 Road Car Conversion. A bespoke creation, it builds on the 90 Hard Top variant, just like the original Defender Challenge vehicles, and it is also a tribute to its heritage.

Bowler describes it as “a must-have for any collector or Defender enthusiast,’ stating that it features some exclusive touches all around. It has additional stuff inside and out, and some upgrades beneath the skin, all of which are meant to further emphasize its special nature, while also making it more potent on arduous tracks.

Bowler’s new 100th Edition Defender 90 sports new bumpers, sills, rear steps, and steering guard in Corris Gray, signature headlamp surrounds, rollover protection, spare wheel mounted internally, stainless steel fixings, half bulk-head delete, an exclusive graphics package, and logos. It rides on 18-inch lightweight alloys that were wrapped in 285/60 BFGoodrich All-Terrain tires. Turning night into day at the push of a button are the extra lights mounted up front.

Land Rover’s in-house 4×4 specialists say that they gave it additional soundproofing on the inside, for a quieter and more relaxed drive. The overlander has leather on the upper parts of the dashboard, MOMO steering wheel wrapped in Alcantara, and a new gearshift lever. The OEM front seats were replaced by the Recaro SVX 60th Anniversary ones, the headliner is bedecked by Alcantara, and there is a new Alpine infotainment system on deck, complete with a reversing camera.

In addition to these upgrades, Bowler has also taken care of other aspects of their exclusive Defender 90 100th Edition. Here, they mention the new suspension, and a Stage 2 engine upgrade, complete with an intercooler, for more power. The potent 4×4 also comes with a performance exhaust system with mudflap kit, uprated brakes, and it has smoked side lights and repeaters, and LED headlamps to further set it apart from the regular versions of the three-door truck.

The 100th Edition Defender 90 is up for grabs at Bowler, and the off-roading specialist is asking £78,000 (equal to $92,290) for it in the United Kingdom, excluding tax. By comparison, a brand-new Defender 90 Hard Top can be yours from £51,365 ($60,775) locally, and the more practical Defender 110 Hard Top starts at £57,290 ($67,785). For the normal Defender 90, 110, and 130, you are looking at a minimum of £61,940 ($73,285), £64,035 ($75,765), and £75,620 ($89,475) respectively. 

Article Credits: Car Profile
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The 2024 Land Rover SVX

The 2024 land Rover SVX was a concept vehicle first introduced in 2017 and has undergone several revisions since then. The second Defender generation debuted in 2020 includes the Land Rover SVX.

A strong competitor for the Jeep Wrangler Rubicon and Ford Bronco Raptor in 2024 is the Land Rover Defender SVX. The Defender SVX will add more luxury than its main competitors; however, its off-road prowess is splendid. This vehicle is said to be released early in 2024.


The SVX is likely a more expensive option, with a vast list of standard features. The standard features will include conveniences like an 11.4-inch touch screen, Android Auto, Apple CarPlay, wireless device charging, a six-speaker stereo, satellite radio, HD Radio, an auto-dimming rearview mirror, a universal garage door opener, and proximity keyless entry.

The list of standard features may also include conveniences like a center console refrigerator, tri-zone automatic climate control, cabin air ionization, an Activity Key, a household-style power outlet, ambient interior lighting, a 10-speaker Meridian stereo, a Wi-Fi hotspot, a 12.3-inch digital instrument cluster, and a 14-speaker Meridian surround-sound stereo.

Forward collision warning, pedestrian detection, automatic emergency braking, surround-view cameras, lane departure warning, lane keep assist, rear cross-traffic alert, blind-spot monitoring, traffic sign recognition, and rain-sensing wipers are all examples of safety features that are unquestionably included as standard equipment.

In addition, features like automatic highlighting, an aftermarket rearview camera, and adaptive cruise control may be present.


The new Land Rover Defender SVX is disguised, concealing most of its details. According to additional fascia coverings, the model may have updated air dams and bumpers, and the quad-tip exhaust pipes at the back will have a sharper look.

The ride height has been raised and is adjustable. The side profile now includes off-road spec wheels covered in BF Goodrich trail terrain tires.

The well-known Defender V8’s quad exhaust outlets protrude from the back bumper, although speculation abounds as to whose V8 will be housed under the SVX’s bonnet.

This wheel and tire package include a custom set of 20-inch alloy wheels and four 265/60-profile BF Goodrich Trail-Terrain A/T tires.

Several colors are offered, including Fuji White, Carpathian Grey Premium Metallic, Eiger Grey Metallic, Gondwana Stone Metallic, Hakuba Silver Metallic, Pangea Green Metallic, Santorini Black Metallic, Silicon Silver Premium Metallic, Tasman Blue Metallic, and Yulong White Metallic Body.


Land Rover vehicles are chief in luxury and high-end interiors, and the SVX is not left out because it features premium materials and developed technology. It contains controls to help lower your car, a window at the top of the vehicle, etc. If reports are believed, the 90 models with a short wheelbase won’t be able to purchase the new version.

This indicates that all versions will have enough passenger room and four doors. Adult passengers may easily fit in both rows of this spacious cabin, which also has a sizable baggage area.

The cabin also has a chic appearance. It is rough, yet that ruggedness is complemented by some tasteful design choices and lovely materials that feel solid and lasting.

Everything feels even more premium thanks to the generous offering of innovation and convenience features. The elevated driving position provides superb sightlines from every angle.

Engine Power and Performance

The SVX variant of the ordinary Defender will be a more aggressive model. This Defender’s 4.4-liter twin-turbo V8 engine has the same four exhaust tips as the standard Defender.

The truck has a more powerful powerplant, a 5.0-liter V8 engine, under its hood. The SVX is expected to have a powerful engine with off-road capability and advanced technologies that enhance its performance in different landscapes.

It has more power and torque than other mid-size pickups like the Toyota Tacoma and Chevy Colorado, producing roughly 518 horsepower and 461 lb-ft. These vehicles have a V6 engine. The gas mileage is excellent. A 4.9-second sprint from 0 to 100 km/h (0 to 62 mph) and a top speed of 233 km/h (145 mph) are predicted for this most recent Defender model. This new SVX model may end up competing with the G500 442, with which AMG’s popular G63 SUV currently competes. There is much to love about the on- and off-road power of the Rover SVX.

Body Kit

The biggest difference is a pair of 20-inch gloss black wheels covered with substantial BFGoodrich Trail Terrain T/A tires.

Skid plates, expanded fender flares, and a four-tailpipe exhaust system connects them.

The standard model is impressive because it has an air suspension that offers up to 11.5 inches (292 mm) of ground clearance.


Though expensive, this model is much cheaper than the other trims, starting at around $50,000.



  • Advanced off-road capabilities: The SVX is designed to be a high-performance off-road vehicle with features such as a raised suspension, skid plates, and all-terrain tires, making it an excellent choice for off-road enthusiasts.
  • Powerful engine: Land Rover is known for producing powerful engines, and the SVX is likely to follow suit. The SVX is nothing less, having a powerful engine that can deliver exceptional performance on different terrains.
  • The SVX doesn’t cut down on beauty; the cool look will draw attention.
  • A spacious and luxurious interior is a bonus.


  • The pricing of the 2024 Land Rover Defender truck is its biggest challenge. The cost of the SVX is high.
  • To make it more accessible to customers, the manufacturer should create a lighter version because it is fairly hefty.


The SVX will likely arrive in the first half of the year 2024 and will deliver a premium driving experience. It will not fall short of Land Rovers’ comfort power and premium standard. With the hidden look, Land Rover Range Rover is set to deliver a premium experience for drivers.

Photo Credits: Viknesh Vijayenthiran


Fully Customized 1989 Land Rover Defender 110 Build For Sale

The Land Rover Defender first gained traction in the automotive world as a work mule, perfect for farmers and excursionists looking to use its 4×4 capabilities to make work life much more efficient. Since then, the demand for these coveted SUVs began to rise, which is why the team at East Coast Defenders Automotive Design specializes in transforming chassis into fully customized examples that complement the lifestyle of its intended owners. E.C.D. Automotive Design is proud to present this custom 1989 Land Rover Defender 110 as part of its inventory of available builds for sale.

Beginning its second life as a ground-up restoration, this Defender 110 features a stealth-like Marina Black full gloss finish that enhances its adventurous look. The Defender’s exterior is upgraded with a classic front bumper, Warn winch, 6-point roll cage with rear ladder, 18” Kahn 1983 wheels wrapped BF Goodrich all-terrain tires, and Brembo brakes. With all new parts installed by the best in the business, this build comes ready to tackle any and all terrain thrown its way.

MUST-READ: E.C.D. Automotive Design Expands To A Massive New Operation, Boosting Production On Bespoke Builds

The interior is highlighted by a pair of Recaro heated and ventilated seats in the front with another pair in the mid-row and two forward-facing jump seats in the rear. All seats are wrapped in vertical diamond Garrett Berkshire black leather accented by red stitching. This truck also has plenty of modern features such as a JL Audio sound system, Apple CarPlay, rear a/c, wireless charging, and USB ports throughout.

E.C.D. Automotive Design swapped out Land Rover’s 2.3L 4-cylinder for an LT4 V8 that boasts 650 horsepower and is paired with an 8-speed automatic transmission. This custom 1998 Land Rover Defender from E.C.D. Automotive Design is currently for sale on duPont REGISTRY by clicking on the link below.

Article Credits: Jordan Aquistapace
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Land Rover Defender SVX Spied Up Close Showing Rugged Details

A meaner Defender is joining the lineup.

Land Rover continues to develop a hotter version of the Defender that might wear the brand’s SVX performance badge. This is our closest look yet at the meaner model.

The Defender SVX reportedly uses the V8 model as a starting point and transforms it into an even more rugged model. In front, there appear to be larger openings in the fascia for directing more air to the more powerful engine. These pictures show a skid plate beneath the nose.

It appears that the fender flares are a bit wider than on the standard Defender V8. This SUV rides on BFGoodrich Trail Terrain T/A tires. The ride height also seems to be higher than the existing model.

The rear largely looks similar to the existing Defender V8. There are still four exhaust pipes coming out of the back, but the tips have a different, sharper design.

According to an earlier rumor, the Defender SVX might use a BMW-sourced 4.4-liter twin-turbo V8, rather than the 5.0-liter supercharged V8 in the Defender V8. The existing powerplant has 518 horsepower (386 kilowatts) and 461 pound-feet (625 Newton-meters) of torque. Meanwhile, the latest version of the German mill in the X5 M Competition and X6 M Competition has 617 hp (460 kW) and 553 lb-ft (750 Nm). The output could be different for this application, though.

We know nothing about the Defender SVX’s price, but given its position in the lineup, we’d expect the model to cost more than the V8. The 2022 Defender 90 V8 starts at $98,550 after the destination fee, and the four-door 110 variant takes the figure to $101,750.

Land Rover recently added a third shift to its factory in Slovakia where the company builds the Defender to keep up with high demand. Around a quarter of Jaguar Land Rover’s roughly 214,000 outstanding orders are for this family of vehicles.

Article Credits: Chris Bruce
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Step Aside, Mercedes-AMG G 63 4×4², Land Rover’s Defender SVX Wants To Steal Your Thunder

One might think that after the unveiling of the V8 derivative two years ago, Land Rover would be done with expanding the family of the latest-gen Defender. But they’d be wrong, you see, because there is an even hotter and more off-road-oriented variant in the making.

Supposedly dubbed the Land Rover Defender SVX, or maybe the SVR, or the V8 SVX/V8 SVR, this hairy-chested off-roader will throw a punch at the Mercedes-AMG G 63 4×4², with improved driving credentials on arduous tracks, special touches inside and out, and beneath the skin, and what appears to be the V8 engine under the hood.

Spied resting on the back of a trailer, supposedly on its way to Europe’s frozen north for cold-weather testing, this prototype had its body wrapped in trippy vinyl stickers, with a few extra artificial add-ons at the front, meant to hide the design of the new bumper. The grille appears to be a bit smaller than the one of the Defender V8, and the wheel arches fatter.

The presence of four tailpipes, part of the exhaust system that our spy photographers claim to have been made of titanium, is a clear indicator that we are looking at the V8 engine. If that’s the case, then it is the same supercharged 5.0-liter unit powering the Defender V8, where the thrust is rated at 625 Nm (461 lb-ft) and the output at 525 ps (518 hp/386 kW). The punchy model takes a little over 5 seconds from zero to 100 kph (0-62 mph), and its top speed is set at 240 kph (149 mph).

Some underbody protection is visible in the pictures taken by our spies, which will keep the engine and gearbox safe when driving on arduous tracks. The prototype had BFGoodrich T/A tires wrapped around the simple wheels, which measure 20 inches at both axles. And speaking of the axles, one thing’s certain, Land Rover hasn’t developed a taste for portal ones, so the Defender SVX (name unconfirmed) will fall behind its main rival, the Mercedes-AMG G 63 4×4², in this category.

Still, if the latest rumors are correct, then it will be very capable off the beaten path, with some believing that the British automaker has involved Bowler in the development process, after making them their in-house specialists a little over four years ago. We should find out all the juicy details about it when the wraps will come off, and that might happen either before the end of the year or in early 2024. Meanwhile, there are few tuning companies out there that will make your Defender both punchier and more off-road-focused if you don’t want to wait for JLR to launch the SVX derivative, if that is indeed its name.

Article Credits: Cristian Gnaticov
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